Sustainability Workshop Series | The Green Entrepreneur: Leveraging ESG for Competitive Innovation

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We are excited to announce the launch of our newly branded project, the "Sustainability Workshop Series," organized by Students for Sustainability with support from the Office of Sustainability and Student Life. For our first event, we are honored to welcome Dr. Luisa Javier, CEO of Wayakit Holding Group, as our guest speaker. Registration required.

Abstract
This 90-minute workshop is tailored for aspiring innovators eager to become green entrepreneurs. It delves into how integrating Environmental, Social, and Governance (ESG) principles into early-stage innovations can foster a competitive edge, attract impact-driven investors, and create lasting sustainable value.
Participants will gain a comprehensive understanding of the IRIS+ methodology for reporting impact, learn how to identify relevant ESG metrics for their innovations, and explore emerging ESG trends in sectors like clean tech, sustainable supply chains, and circular economies. The session will include interactive activities, such as crafting an ESG-driven value proposition and delivering an elevator pitch focused on sustainability.
Through case studies, group discussions, and peer feedback, attendees will leave equipped with actionable steps to integrate ESG into their projects, positioning their innovations for long-term success and impact. This workshop is ideal for those with a passion for innovation, sustainability, and entrepreneurship, offering practical insights to leverage ESG for growth and competitive advantage.

Bio:
Luisa Javier is a Ph.D. environmental scientist and entrepreneur dedicated to integrating science and entrepreneurship in projects for the environment. With a focus on sustainable cleaning formulations and water desalination, she co-founded Wayakit Holding Group, a biotech startup for eco-friendly hygiene solutions. She leads a team of young entrepreneurs in developing sustainable solutions for the aviation, facilities, automotive, and household sectors. Her remarkable achievements include receiving the Distinguished Mexican Award. She has been recognized with the "Most Creative People in Business from Fast Company Magazine" and the "2022 KAUST Alumni Change Maker" awards. Committed to promoting environmental and social sustainability practices, she serves as Director of Programs and Events on the Board of Directors for the American Chamber of Commerce Saudi Arabia and is a member of the AmCham ESG committee.

This event is brought to you by Students for Sustainability, with the support of the Office of Student Life and the Head of KAUST Sustainability, Dr. Ana Margarida Costa. Should you have any questions, please contact us via our social media platforms.

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